Deutsch Inc.: Creating New Waves in Advertising

Deutsch Inc. is a New York-based advertising agency. The company was incorporated in 1969 as David Deutsch Associates Inc. When the company’s founder David Deutsch relegated the company to his son Donny in 1989, the company was renamed as Deutsch Inc.

From its headquarters at 111 Eighth Avenue in the vicinity of Chelsea, New York, Deutsch is working with a team of distinguished agencies. Notable advertisements were produced by Deutsch NY including the “Football Cops” for DIRECTV, the Salma hayek-starred “The Breakfast Project” for a milk brand, the PNC Christmas Price Index, and the “Inside/Out” which Deutsch produced for Go Daddy.

The Los Angeles office, on the other hand, has opened in 1995. Deutsch LA created a revolution for car advertisement in 2003 following the success of the musical spots it created for Mitsubishi. The ad featured songs by Dirty Vegas and The Wiseguys. Deutsch LA did another advertisement for Volkswagen in 2009, as the company continued to create waves in car advertising. Deutsch LA’s campaigns for Volkswagen were award winning.

These past years have been very challenging for Deutsch as the agency moves from dormant creativity to a storied agency that has reached new creative strides, especially with the Super Bowl campaigns for Volkswagen. These accomplishments have been rewarded over the past decade. For ten times, Deutsch was named as Agency of the Year by the trade press. Deutsch was also featured in the Ad Age’s list of Best Places to Work for two years in a row. Deutsch is also a recipient of other awards including Cannes Lions, Effies, OneShow Pencils, Addys, Clios, Webbys and Emmy. For the company’s active involvement in community affairs, Deutsch the Inclusion Award for Community Partnerships by IPG, the Multicultural Talent in Advertising award by the AAF Mosaic Award, and the Live Out Loud Corporate Leadership Award.

Best of all, Deutsch is evolving into product development. Deutsch is producing mobile apps, which would eventually upgrade the agency’s position in the industry in the very near future.