Henkel is a worldwide leader in
industrial and consumer products. Among its most popular brands are Loctite,
Schwarzkopf and Persil. Since its founding in 1876, Henkel has positioned
itself to lead the industry.
Based in Düsseldorf, Germany, Henkel employs 47,000
wokers worldwide. Henkel is considered as one of the most internally-aligned
German companies in the world. The company operates three core businesses
namely, Adhesive Technologies, Beauty Care, and Home Care.
Henkel’s Adhesive Technologies is
a world leader in sealants, adhesives and surface treatments used for
industrial, craftsmen and consumer markets. Its adhesives and sealants are used
in multitude of applications in a wide range of target groups. In 2011,
Adhesive Technologies contributed about 50% of Henkel revenues, amounting to €7,746 million.
Beauty Care has its products
distributed worldwide. Its most popular brand, Schwarzkopf & Henkel, is one
of the best in the world in oral hygiene, skin care, toiletries, hair styling
and hair care products, and hair colorants. Schwarzkopf professional, on the
other hand, leads the world in providing salon products. Beauty Care has
generated revenues of €3,399
million in 2011, representing 22% of Henkel’s total sales that year.
Home Care is perhaps one of the
most important segments of Henkel. Henkel started in the business with this
segment. Among the primary products of Home Care are household cleaners and
laundry soaps, majority of which are heavy duty detergent soaps and other
special detergents. In 2011, Home Care sales were reported at €4,304 million for 27% of Henkel’s
2011 revenues.
Henkel has special focus in
sustainable
development. For instance in 1958, Henkel’s research led to the development
of low-foam soap. This is the company’s response to the German Detergents Act
of 1961 which aimed to deal with the problem of mountains of foam in lakes and
rivers.
Henkel was one of the founders of
the World Business Council for Sustainable Development, showing its commitment
to sustainability. Then in 2003, the company participated in the United Nations
Global Compact and expressed its commitment to
The
Ten Principles that deal with corruption, environment, labor and human
rights issues.