Friday, October 18, 2013

IndiGo: A Go-Ahead for India



IndiGo is the largest airline company in India. As of July 2013, the company accounts for 29.7% of the airline market share in India. IndiGo offers one of the lowest airfares in India. The CAPA named IndiGo as the fastest growing low fare airline in the world.

IndiGo is more focused on meeting its goals and complying with its business philosophies. IndiGo implements the One Time Performance program. The records indicate that IndiGo has the least number of cancelled flights, with its Technical Dispatch Reliability at 99.91%. Its fleet of seventy Airbus A320 a flying 447 flights per day to 34 destinations worldwide.

Founded in 2006, Indigo started with a fleet of six aircraft flying from New Delhi to Imphal. In 2007, IndiGo acquired nine more aircraft, bringing the fleet to 15. By the end of 2010, IndiGo topped India’s flag carrier Air India in sales, with a market share of 17.3%. In January 2012, IndiGo’s fleet increased to 50 aircraft, making IndiGo as the commercial airline that placed the largest order of aircraft at that time.

After a solid performance in February 2012, IndiGo overtook Kingfisher in the second place as India’s largest airline. Indigo continued to focus on low airfare with emphasis on punctuality. In August 2012, IndiGo became the largest airline in India, topping the former first placer Jet Airways with a market share of 27%.

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