Not Just Style, But Spirit

The world of couture is one always in motion. On the runways in Milan, Paris, and New York, one may witness the delightful innovations of designers working freely with a variety of materials and influences. Some shape their creations towards a bright future, and employ light-catching fabrics and harsh lines; others may draw inspiration from the past, and celebrate classic textiles with a modern twist. Once couture leaves the runway, it takes on new life as a consumer good. It is boutiques like Deena Abdulaziz’ that truly honor the design, spirit, and dedication of high fashion.

Established in 2006, Deena Abdulaziz’ D’NA is a members-only fashion experience in Riyadh and Doha, Saudi Arabia. Patrons browse through exceptional pieces culled from a spectrum of established designers and those quickly surfacing for their talents. Whether seeking a stunning Oscar De La Renta gown or a bold patterned blouse crafted by an up-and-coming designer, Abdulaziz’ customers enjoy a meticulously conceived selection. True to the refined credo is the rest of the store, which features new works by visual artists, also for sale; high-end furniture and home items made with cutting edge-design in mind; a cache of art books to inspire and illuminate; and the gorgeous black and white films of the past, which play on the walls, bridging old and new. An institution in Saudi Arabia, D’NA thrives with Deena Abdulaziz’ unyielding commitment to the nuances of beauty, across different cultures and forms.