Tuesday, January 12, 2016

Digital Turbine, Inc.: Provider of End-to-End Products and Solutions

More than 31 million customers make use of the solutions offered by Digital Turbine, Inc. The business is a global provider of end-to-end products and solutions that are used by mobile operators, original equipment manufacturers (OEMs) and other third parties. It was in September 2007 that the company was incorporated. It was previously known as Mandalay Digital Group, Inc.

The offerings of the company are intended to monetize mobile content. They have a wide array of solutions that are used by more than 20 global operators. The operations of the company are divided into four operating segments, namely Ignite, Content, Appia Core and IQ. Furthermore, these segments are aggregated into two divisions, Advertising and Content. These solutions continue to operate where mobile communications and media converge.

Under their Advertising operations, Digital Turbine offers DT Ignite, DT IQ, DT Media and Appia Core. Through these offerings, mobile operators and manufacturers are able to control, manage and monetize the applications in mobile devices. These solutions also offer a better customer experience with the operators and as well as with the brand of mobile devices. The Content division is represented by DT Marketplace and DT Pay. DT Marketplace is an application and content store and the latter is a content management and mobile payment solution. This division is also engaged in the distribution and licensing of content across multiple categories, including music, eBooks, games, wallpapers and applications. It continues to compete against the offerings of Apple (iTunes) and Google (Play) and several other providers.

It is in Austin, Texas that the business holds its corporate office. The company maintains global offices in Berlin, Singapore. Tel Aviv and in Sydney, Australia. Digital Turbine, Inc. remains publicly traded on the NASDAQ Capital Market and continues to trade its shares using the symbol APPS. The business is listed as one of the components of the Russell 3000 Index.

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