Friday, August 3, 2012

Singapore Airlines: Singapore’s Legacy to the World

Singapore Airlines is a global airline company devoted to provide the highest quality air transportation service that guarantees a maximized return to employees and shareholders. Since its founding in 1972, Singapore Airlines has evolved from being regional in scope to one of the best airline brands in the world. Singapore Airlines boasts of a young fleet that brings millions of travelers to six continents. The Singapore Girl, its icon, is the symbol of high standards of service and care every passenger receives from the airline. It is a habit at Singapore Airlines to lead the way in innovations and trend-setting. Among Singapore Airlines’ firsts in the industry are: • Offered free meals and drinks and headsets in the Economy Class (1970s); • Used inflight telephones that are satellite-based (1991); • Involved the International Culinary Panel, a group of world-class chefs, to develop inflight meals (1998); • Inflight entertainment, the audio and video on demand (AVOD) in all classes (October 2001); • Longest, non-stop commercial flight (between LA and Singapore) (February 2004).; • Fly the A380 (Singapore to Sydney) (October 25, 2007).

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